Xinyu Wang

BEHIND THE LENS of Tinker, Tailer, Soldier, Spy
GENRE:
Production Record Collection of Tinker, Tailer, Soldier,Spy.
OPPORTUNITY:
- TTSS is a masterpiece of British film and has a huge global market and popularity;
- TTSS has a strong cast of actors, such as Colin Firth, Benedict Cumberbatch, Gary Oldman and so on, giving it a strong fan market;
- TTSS2 is scheduled to start filming, the public interest in TTSS is about to pick up;
- The density of content of TTSS is high, it is hard for audience to get all the information after watching. The book could create a chance for interpretation of many of the film’s details.
CONTENT:
- Character makeup photos, backscene photos;
- Preparatory details (e.g. Gary chose 80 pairs of glasses for the role of George Smiley);
- The similarities and differences between the original novel and the film;
- Director’s notes, screenwriter’s notes, character’s biographies written by actors.
SALING POINTS:
- The photos that never released before;
- The exclusive perspectives of actors to their characters;
- Frame-by-frame comparison of film and original novel.
BOOK INFORMATION:
- Format: Hard back;
- Page length: 250 pages;
- Price: £35.00;
- Size: 23.62*26.16;
- Publisher: Abrams.
INNOVATION:
As TTSS has a strong fan base, it might be possible to take a page from the Korean idol album release. For instance, creating a series of posters of the main characters and placing a random copy in each book.
(note not sailing points – Selling points – but these look clear – eg about never before seen stills.
Try and get a sense of the numbers that saw the film to add to your comments about the market.
At this stage you can put the innovative idea in the points at the end -focus on the specifics of the market for your book – try and get a sense of fans, and also draw out now the similar titles to this to give us a sense of the context.